We learn about you, your competition and social media trends in your industry during this phase.
PROJECT BRIEF
To best achieve your marketing objectives, our team needs a clear idea of your business goals and company information.
SEO AUDIT
We analyze your website's current SEO status and your closest competitors to identify quick wins. We give recommendations on how to improve user experience, technical and on-site SEO.
KEYWORD RESEARCH
We discuss and define the keywords you should target based on your business goals and results from the SEO Audit.
Our strategy phase develops a comprehensive outline of the project with measurable goals and deliverables.
On-Site SEO Strategy
We put together an actionable plan to optimize your website for search engines.
Off-Site SEO Strategy
Determine potential cross-industries to target for link-building based on the project timeline and costs.
Content Strategy
Based on the budget, we develop a content schedule and outreach plan to generate additional backlinks and referrals.
KPIs
Determine short term and long term goals for campaign evaluation.
Content Updates
Optimize website content based on identified keywords and content strategy.
Technical Updates
Depending on the budget, we optimize your website's technical aspects such as site speed and semantic code.
Link-Building
We will create high quality backlinks from various white-hat sources to help your website build trust with Google.
This is an add-on service to the basic SEO strategy that we recommend in order to rank your website on Google search faster.
Content Creation
Develop a content strategy and schedule to publish content regularly.
Social Media Posting
Share content using social media and social bookmarking platforms.
Partner Outreach
Contact potential partners to do guest posting on their platforms to generate high quality backlinks.
Digital PR
Develop press releases and work with partners to generate buzz around your business.
Monthly Reporting
Receive monthly reports with activity results. Gain actionable insights on targets, metrics and rankings. We also recommend actions to take for the following month.
Quarterly Review & Update
We optimize the SEO project based on results after 3 months and review them together with you.